Google Media Manager Jobs In United State


Google Media Supervisor Jobs In United State

Media Supervisor-   Job Publish

Campari Group is a significant participant within the international spirits business, with a portfolio of over 50 premium and tremendous premium manufacturers, spreading throughout World, Regional and Native priorities. World Priorities, the Group’s key focus, embody Aperol, Appleton Property, Campari, SKYY, Wild Turkey and Grand Marnier. The Group was based in 1860 and in the present day is the sixth-largest participant worldwide within the premium spirits business.

 

It has a world distribution attain, buying and selling in over 190 nations world wide with main positions in Europe and the Americas. The Group’s progress technique goals to mix natural progress via sturdy model constructing and exterior progress by way of selective acquisitions of manufacturers and companies. Headquartered in Milan, Italy, Campari Group owns 18 crops worldwide and has its personal distribution community in 20 international locations, and employs roughly 4,000 individuals.

Common Description of the Position

The Media Supervisor’s mission is to strengthen Campari America’s model presence throughout paid media channels, each conventional and digital, in alignment with international tips to maximise ROI via a profitable media combine and plan.

 

The Media Supervisor is accountable for the definition and execution of digital and conventional paid media initiatives via exterior companies’ assist, guaranteeing consistency with general international tips.

 

This place operates with a hybrid office mannequin – 40% distant / 60% onsite at our mid-town New York Metropolis places of work close to Bryant Park.

 

Key Tasks and Actions

Media Planning

  • Develop a media technique fostering model constructing and shopper attain on Paid media, each digital, e.g., digital video/show, paid social, paid search, and conventional, e.g., tv, OOH and press
  • Suggest paid media price range allocations for approval by the Digital Advertising and marketing Director, Vice President, Advertising and marketing and Class Administrators.
  • Temporary media and digital companies to develop model media plans and oversee the planning, shopping for, and analysis of media campaigns, inclusive of focusing on/viewers and channel evaluation
  • Apply clear KPIs and marketing campaign hygiene guidelines/requirements, in step with international tips, with companies, monitor efficiency and compliance on an ongoing foundation, guaranteeing that these are upheld throughout the planning and execution part
  • Convert learnings from ongoing marketing campaign efficiency outcomes into motion plans for future campaigns, offering ongoing suggestions to company companions in addition to model groups on how you can alter future advertising and marketing activations/price range setting
  • Keep updated with the evolution of the media panorama, assessing new alternatives and defining media innovation initiatives with media companies

 

Lead portfolio paid digital advertising and marketing & partnerships

  • Lead technique growth and execution of Campari America portfolio digital methods & activations throughout paid channels.
  • Set up & nurture digital platform partnerships and optimize paid and earned alternatives for Campari with U.S. primarily based business titans (Fb, Google, Snapchat, Hulu, Spotify…and so on.)
  • Develop a portfolio U.S. SEM (search engine advertising and marketing) technique, execution, reporting and learnings, working in collaboration with Media Company, World Digital Director, Class Digital Engagement Managers
  • Develop a U.S. social media portfolio technique and activation plans (i.e. Strategic portfolio presence throughout all U.S. primarily based cocktail social media accounts (i.e. @cocktails, @Beautifulbooze, and so on. on IG, TikTok, FB, and so on.)

 

Cross-functional Collaboration

  • Work in shut partnership with class advertising and marketing model groups and World Strategic Advertising and marketing (GSM)for: briefs for international and regional model marketing campaign definitions and media technique plans for international and regional manufacturers offered by media companies to permit for joint approval
  • Finances setting and company briefing collaborate with class advertising and marketing model groups, GSM and on-line digital engagement managers on briefs, budgets, experiences, and outcomes from evaluation
  • On-line “paid” content material manufacturing/adaptation: coordinate with class advertising and marketing model groups and GSM to align on paid media inventive wants (e.g., content material match for platforms, vertical frames for cellular, video wants, native customized wants, beta check and learns) are being met to ship on the supposed media plan and companion check and learns
  • Cross-channel marketing campaign planning/administration: coordinate with PR, digital engagement managers and e-commerce groups

 

Company Administration

  • Handle native media and digital company leads, in-line with international settlement
  • Construct relationships with key native media homeowners, have interaction native contacts of worldwide companions (e.g., Google, Fb)

 

Expertise Required

  • 7+ years of expertise in media or communication planning, together with hands-on digital paid media activation expertise utilizing a mixture of digital channels (paid social, paid search, programmatic, video/ show, Amazon) – with choice to expertise in executing, managing, and reporting on media campaigns with a mixture of aims
  • Publicity to e-commerce and e-commerce media (e.g., Drizly, Walmart, Instacart)
  • Prior expertise in media/digital company is a plus
  • Related expertise in FMCG, with experience in Spirits/Beverage is a plus
  • Means to work in a fast-paced, dynamic workforce surroundings

 

Training / Skilled {Qualifications}

  • Diploma in Enterprise Administration, Advertising and marketing or Communications
  • Digital Media certifications, good to have

 

Abilities

  • Full data of the main digital media platforms: e.g., Google Advertisements, Google Analytics, Google Marketing campaign Supervisor / Advert servers, Fb Enterprise Supervisor, YouTube and On-line Video networks, Programmatic shopping for platforms like Google DV 360, Advert verification instruments like MOAT, Double Confirm)
  • Expert to drag and analyze knowledge from the main digital platforms, driving optimization of media campaigns throughout platforms
  • Glorious company or companion administration expertise
  • Be a thought chief within the digital, media, and advertising and marketing area, being updated on the newest channels, shopping for strategies, advert models
  • Glorious verbal, written communication, and presentation expertise
  • Consequence-oriented with sturdy dedication and possession in the direction of targets or targets assigned
  • Entrepreneurial mindset and autonomy inside a collaborative surroundings
  • Robust interpersonal, communication, and influencing expertise

Full Job Description

Firm Description

We assist the world see new potentialities and encourage change for higher tomorrows. Our analytic options bridge content material, knowledge, and analytics to assist enterprise, individuals, and society turn into stronger, extra resilient, and sustainable.

 

Job Description

We’re in search of a Google Tag Supervisor, Advertising and marketing Analytics Strategist to hitch our digital advertising and marketing workforce. This function will deal with the efficiency of our digital channels, together with evaluation into digital media/pr, net, intranet, electronic mail, search, and social efficiency. The profitable candidate will:

  • Have confirmed analytical and technical expertise, sturdy individuals expertise, nice consideration to element, strong organizational expertise, and the drive to at all times be taught and develop
  • Be snug managing a number of tasks concurrently
  • Be collaborative when working with knowledge service and advertising and marketing groups

The daily tasks of this function are:

  • Handle our Google Analytics and Google Tag Supervisor (GTM) environments, processes, and structure together with:
    • Make sure the integrity and accuracy of our tagging surroundings
    • Lead our GA4 migration – audit analytics utilization and metrics, together with objects, tags, and reporting parts, in addition to suggest fixes or enhancements
    • Develop customized analytics JavaScript to create occasions and triggers in Google Tag Supervisor
    • Keep up-to-date technical specs, SDRs, and any extra documentation to make sure correct and complete analytics tagging and reporting
    • Lead tagging tasks from inception via completion together with partnering with technical and non-technical stakeholders to construct necessities, arrange and implement, and high quality management
  • Analyze key web site efficiency metrics and aggressive tendencies, creating forecasts utilizing operational and statistical fashions, directing queries and analyzing knowledge base logs for experiences, and make suggestions to align advertising and marketing with enterprise aims
  • Analyze and report on a holistic set of KPIs and benchmarks for digital advertising and marketing channels along with the web site, together with however not restricted to occasions, social, electronic mail, advertisements and campaigns
  • Present Google Analytics assist for members of the workforce, together with creating dashboards and offering coaching
  • Common communication with builders, product homeowners and enterprise stakeholders to allow iterative enhancements to monitoring and reporting
  • Work with supervisor and the information workforce to create associated Energy BI dashboards and experiences

 

{Qualifications}

  • BA or BS, ideally in a Enterprise, Advertising and marketing, or analytical self-discipline required
  • 5+ years of expertise in business and/or related positions
  • Skilled Certification in Internet Analytics extremely fascinating
  • 2+ years of expertise working with Google Analytics and Google Tag Supervisor
  • Proficient understanding of cross-browser compatibility points and workarounds
  • Enhanced Ecommerce a plus
  • Microsoft Workplace Suite required, sturdy expertise in Excel a should; Google Knowledge Studio, PowerBI, and ObservePoint or related device set a plus
  • Robust written and verbal communication expertise
  • Means to work rapidly, effectively multi-task and ship commitments in a well timed style
  • Abilities
    • Revolutionary and artistic thinker: pioneer who embraces daring concepts
    • Workforce participant: excessive EQ, low ego, resourceful, frugal; treats assets as their very own
    • “Let’s go” perspective: optimist, contagious fanatic, sees the upside
    • Accountability issues: drives for outcomes as coach and workforce participant; bias to outcomes
    • Displays aptitude: at all times studying and rising; always makes an attempt new experiences
    • Adaptable: works rapidly and nimbly; ready and keen to put on a number of hats with out hesitation; resilient
    • Grit: passionate, self-directed and motivated; demonstrates endurance

#LI-JB1

Further Info

In 2022, Verisk acquired Nice Place to Work® Certification for our excellent office tradition for the sixth yr in a row and second-time certification within the UK, Spain, and India. We’re additionally one of many 38 firms on the UK’s Finest Workplaces™ listing and considered one of 18 firms on Spain’s Finest Workplaces™ listing.

For over fifty years and thru innovation, interpretation, {and professional} perception, Verisk has changed uncertainty with precision to unlock alternatives that ship vital and demonstrable impression. From our historic roots in threat evaluation, we’ve grown to offer analytic insights that assist rework industries targeted on a few of the world’s most crucial areas. Immediately, the insurance coverage business depends on Verisk to be, and to make the world, extra productive, resilient, and sustainable.

Verisk works in collaboration with our prospects and on the intersection of individuals, knowledge, and superior applied sciences. By means of proprietary platformed analytics, superior modeling, and interpretation, we ship instant and sustained worth to our prospects and thru them, to the people and societies they serve, with higher pace, precision, and scale.

We’re 9,000 individuals sturdy, dedicated to translating massive knowledge into massive concepts. We assist others see new potentialities and empower certainty into massive selections that impression people and societies. And we relentlessly and ethically pursue innovation to assist transfer our prospects, and the world, towards higher tomorrows.

Everybody at Verisk—from our chief government officer to our latest worker—is guided by The Verisk Means, to Be Outstanding, Add Worth, and Innovate.

  • Be Outstanding by doing one thing higher every day in service to our prospects and one another
  • Add Worth by delivering instant and sustained outcomes that drive constructive outcomes
  • Innovate by redefining what’s potential, embracing challenges, and pushing boundaries

Verisk Companies

Underwriting Options — supplies underwriting and score options for auto and property, normal legal responsibility, and extra and surplus to evaluate and value threat with pace and precision

Claims Options — helps end-to-end claims dealing with with analytic and automation instruments that streamline workflow, enhance claims administration, and assist higher buyer experiences

Property Estimating Options — provides property estimation software program and instruments for professionals in estimating all phases of constructing and restore to make day-to-day workflows probably the most environment friendly

Excessive Occasion Options — supplies threat modeling options to assist people, companies, and society turn into extra resilient to excessive occasions.

Specialty Enterprise Options — supplies an built-in suite of software program for full end-to-end administration of insurance coverage and reinsurance enterprise, serving to firms handle their companies via effectivity, flexibility, and knowledge governance

Advertising and marketing Options — delivers knowledge and insights to enhance the attain, timing, relevance, and compliance of each shopper engagement

Verisk Maplecroft — supplies intelligence on sustainability, resilience, and ESG, serving to individuals, enterprise, and societies turn into stronger

At Verisk you may construct an thrilling profession with significant work; create constructive and lasting impression on enterprise; and discover the assist, teaching, and coaching you’ll want to advance your profession. We have now acquired the Nice Place to Work® Certification for the seventh consecutive yr. We’ve been acknowledged by Forbes as a World’s Finest Employer and a Finest Employer for Ladies, testaments to our tradition of engagement and the worth we place on an inclusive and various workforce. Verisk’s Assertion on Racial Fairness and Variety helps our dedication to those values and affecting constructive and lasting change within the communities the place we reside and work.

Verisk Analytics is an equal alternative employer.

All members of the Verisk Analytics household of firms are equal alternative employers. We take into account all certified candidates for employment with out regard to race, faith, colour, nationwide origin, citizenship, intercourse, gender identification and/or expression, sexual orientation, veteran’s standing, age or incapacity.

http://www.verisk.com/careers.html

Unsolicited resumes despatched to Verisk, together with unsolicited resumes despatched to a Verisk enterprise mailing handle, fax machine or electronic mail handle, or on to Verisk workers, will probably be thought-about Verisk property. Verisk will NOT pay a price for any placement ensuing from the receipt of an unsolicited resume.

Overview:

Do you thrive in a job with selection and problem which mixes workforce administration with marketing campaign planning and execution?

This place is a 3-pronged function. You can be accountable for the day-to-day administration of a consumer’s paid search advertising and marketing initiatives, managing the junior members of the workforce, and focusing more and more on technique growth in your devoted account(s).

You should have all of the star qualities of a Senior Affiliate however work extra autonomously – normally reporting on to an Affiliate Search Director or Director. You might be anticipated to operate at a extremely environment friendly stage using superior execution expertise and sustaining relationships with key shoppers.

Your Affect:

  • Lead the day-to-day supervision of consumer paid search packages together with strategic approaches, bid suggestions, execution particulars, budgets/accounting and general aim achievement
  • Develop constructive relationships with search neighborhood, distributors and Administrators for optimum service ranges and outcomes
  • Perceive the consumer’s product, advertising and marketing aims and digital targets with an emphasis on paid search, presenting to shoppers on common foundation
  • Monitor, monitor and consider marketing campaign efficiency analytics, primarily based on consumer KPI targets and baselines. Work in the direction of Google Analytics certification.
  • Keep on prime of the newest updates concerning instruments and Person Interfaces (AdWords, Bing, Bid Administration Platforms, eMarketer, SEMrush, Search Engine Land, AdCenter, AdGooroo, and so on.)
  • Suppose creatively, analysis and develop instruments and progressive ways to enhance efficiencies or advance the follow. Current sensible concepts for future advertising and marketing enlargement or optimization
  • Actively contribute to company initiatives, automation tasks, course of adjustments and roll-outs
  • Marketing campaign Technique definition and implementation, working carefully with different inner departments to develop fully-integrated search campaigns
  • Keep present on business tendencies, specializing in how adjustments may also help enhance choices to accounts and improve our general follow

Your {Qualifications}:

  • A Bachelor’s Diploma in promoting, advertising and marketing, enterprise administration or communication; OR equal skilled work expertise
  • A minimal of two.5 years of paid search marketing campaign administration expertise
  • Expertise in Analytical Instruments (Google Analytics, Internet tendencies, Omniture), Search Engine Desktop Instruments (Google AdWords Editor, Bing Advertisements Editor).
  • You might be an rising skilled in Pay-Per-Click on (PPC) optimization strategies (ROI / CPA / CPL / Impression Share)
  • Bid Administration instruments (DoubleClick Search, Kenshoo, Marin, and so on. Marin & Searchlight) in addition to third Social gathering Monitoring Instruments (DoubleClick, Floodlight, Sizmek, and so on.)
  • Expertise assembly with and delighting shoppers is important
  • Ambition to handle and mentor junior members of a workforce; prior expertise as a supervisor a plus
  • Get pleasure from working in a dynamic and collaborative surroundings

ABOUT GROUPM (and GroupM Companies):

GroupM is the world’s main media funding firm accountable for greater than $63B in annual media funding via companies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, in addition to the outcomes-driven programmatic viewers firm, Xaxis. GroupM’s portfolio consists of Knowledge & Expertise, Funding and Companies, all united in imaginative and prescient to form the following period of media the place promoting works higher for individuals. By leveraging all the advantages of scale, the corporate innovates, differentiates and generates sustained worth for our shoppers wherever they do enterprise.

The first tasks of this function, Supervisor Biddable Media- Buying and selling, are to:

 

  • Function a assured, knowledge pushed Topic Matter Professional (SME) that may information inner and exterior conversations;
  • Establish main stakeholders and create relationships to offer a transparent path for working collaboratively. Make investments time to gather and doc non media targets and aims to tell the in-house media workforce;
  • Establish present methods of working and discover methods to ladder into the present working fashions with a deal with transparency vs. stage of effort. Doing issues the appropriate approach is perhaps much less effectivity at the beginning however course of will be improved over time;
  • Act as an action-oriented chief that comes ready to inner conferences with a subject listing that represents how the media and campaigns needs to be structured;
  • Actively handle efficiency with a “fingers on keyboard” method and Handle 3P retailer media partnerships within the type of asking related questions on media efficiency, accumulating related solutions, contextualizing their which means, and construct finish to finish narrative to tell stakeholders on what/the place/how;
  • Handle company companions to carry them accountable to efficiently managing media budgets and media efficiency;Use no matter knowledge and reporting sources can be found to outline an optimization technique that has measurable outcomes, and to detect execution issues that manifest in weak Return on Funding (ROI), beneath or over spend, and so on;
  • Direct seamless execution of marketing campaign launches with excessive stage of consideration to element to make sure reporting and measurement accuracy;
  • Handle steady streamlining, standardizing, documenting and automating marketing campaign arrange, trafficking, optimization, monitoring and High quality Assurance processes;
  • Oversee the standard of media efficiency insights creation by merchants and activation. Guarantee insights describe what occurred not too long ago, what was realized, and so on;
  • Help inner model and Client Well being targets by advising on tactical suggestions, finest practices and “subsequent finest” step for scaling worthwhile direct response spend throughout retail media platforms;
  • Information and mentor direct and oblique experiences to write down world class media efficiency insights. Dedicate time to their studying trajectory and be accountable;
  • Attain and preserve mastery of efficiency media shopping for associated applied sciences, together with Demand Facet Platform (DSPs), walled backyard self service instruments, Knowledge Administration Platforms (DMPs), tag administration and attribution companies.

 

WHO YOU ARE

 

Your success will probably be pushed by your demonstration of our life values, extra particularly associated to this place, Bayer seeks an incumbent who possesses the next:

 

Most well-liked {qualifications}:

 

  • Bachelor’s diploma and 9 years expertise;
  • Six years at a significant digital platform, advert tech begin up or model as a “fingers on keyboard” activation workforce member leveraging a number one eCommerce/Retail Media, social media or direct response platform (Ex. Amazon, Criteo, Fb or Google Advertisements);
  • Superior data of direct response optimization utilizing a significant DSP, eCommerce/Retail market advert platform or main social community advertisements supervisor;
  • Expertise managing vital efficiency spend;
  • Expertise with 2nd or third get together knowledge suppliers and/or organising customized segments to align with marketing campaign targets and targets;
  • Observe report of reaching marketing campaign and enterprise targets;
  • Expertise with quite a lot of focusing on ways, together with website retargeting, lookalike modeling and search retargeting, with an understanding of how you can leverage them to attain enterprise targets. Clear communicator capable of assist Level of Views (POVs) with strong rationale. Distinctive verbal, written, and presentation expertise;
  • Confirmed potential to work rapidly and decisively to satisfy deadlines and troubleshoot;
  • Means to research and draw significant & actionable insights from knowledge;
  • Robust mission administration expertise;
  • Element oriented and capable of coordinate a number of tasks;
  • Proactive self-starter and capable of work in collaborative, matrixed, dynamic and quick paced environments;
  • Confirmed potential to work with and affect cross practical groups;
  • Ambition to develop with the corporate and tackle extra accountability;
  • Proficient with Excel;
  • Expertise with advert server expertise Structured Question Language (SQL) expertise;
  • App person acquisition, Amazon Media or retail media experience.

 

#LI-US

 

 

YOUR APPLICATION

 

 

Bayer provides all kinds of aggressive compensation and advantages packages. In the event you meet the necessities of this distinctive alternative, and wish to impression our mission Science for a greater life, we encourage you to use now. Be a part of one thing greater. Be you. Be Bayer.
To all recruitment companies: Bayer doesn’t settle for unsolicited third get together resumes.

Bayer is an Equal Alternative Employer/Disabled/Veterans

Bayer is dedicated to offering entry and affordable lodging in its utility course of for people with disabilities and encourages candidates with disabilities to request any wanted lodging(s) utilizing the contact data under.

Full Job Description

abstract

$58 – $68 per hour

contract

bachelor diploma

class

pc and mathematical occupations

reference

980625

 

job abstract:
Description:

  • Paid Search Specialist
  • The Digital Technique workforce is a world workforce that collaborates with our companions throughout advertising and marketing,digital, and expertise to offer each our inner and exterior prospects with a seamless,personalized, digital-first expertise constructed to cut back time to worth and assist groups maximize their funding in consumer.
  • The Paid Search Specialist has a crucial function serving as an integral member of the Digital StrategyTeam. The place could be accountable for managing our company’s methods and initiatives primarily based on BU targets, key efficiency metrics and viewers wants. On this function, we anticipate you to be the subject material skilled, proudly owning one of the best practices and evangelizing requirements throughout our groups.
  • You’ll work carefully with our company to develop and handle Paid Search methods for six enterprise models. As well as, you’ll work carefully with our Senior Supervisor of Search EngineOptimization (search engine optimisation) and our enterprise unit groups to make sure the paid search technique is in keeping with group targets, finest practices, and a ROI on efficiency targets.

Fundamental Necessities

  • 3-5 years of enterprise-level search engine advertising and marketing (SEM) expertise
  • Expertise managing company relationships
  • Expertise managing an on-going optimization of PPC campaigns in Google Advertisements and
  • Microsoft Promoting – together with advertisements, key phrases, bidding, focusing on, touchdown web page
  • optimizations, and so on.
  • Expertise with web site analytics instruments corresponding to Google Analytics and Google Tag
  • Supervisor
  • Glorious client-facing communication expertise (by way of cellphone, electronic mail, and in-person

location: New York, New York
job sort: Contract
wage: $58 – 68 per hour
work hours: 8am to 5pm
schooling: Bachelors

tasks:
The Paid Search Specialist is primarily accountable for:

  • Creating and executing a progress technique to satisfy site visitors, income, and effectivity
  • targets, and ROI efficiency targets
  • Managing relationship with company to make sure our technique aligns with consumer targets
  • Establishing testing, e.g., A/B or multivariate checks, for key SEM efficiency levers such
  • as advert copy and touchdown pages
  • Managing the technique, setup, and reporting of paid campaigns that present metrics,
  • implications, and future suggestions that precisely measure channel efficiency
  • to assist inform media combine and obtain enterprise targets
  • Partnering carefully with enterprise models to advocate for the paid search digital advertising and marketing
  • channel and act as inner material skilled (SME) to coach and inform finest
  • practices
  • Optimizing copy and touchdown pages for paid search engine advertising and marketing campaigns
  • Conducting market analysis on key phrases, shopper tendencies, and competing manufacturers.
  • Advising on month-to-month marketing campaign spend ranges with the consumer’s price range and targets in thoughts

{qualifications}:

  • Expertise stage: Skilled
  • Minimal 3 years of expertise
  • Training: Bachelors

expertise:

Equal Alternative Employer: Race, Coloration, Faith, Intercourse, Sexual Orientation, Gender Id, Nationwide Origin, Age, Genetic Info, Incapacity, Protected Veteran Standing, or every other legally protected group standing.

At Randstad, we welcome individuals of all skills and wish to be certain that our hiring and interview course of meets the wants of all candidates. In the event you require an affordable lodging to make your utility or interview expertise an excellent one, please contact HRsupport@randstadusa.com.

Pay supplied to a profitable candidate will probably be primarily based on a number of components together with the candidate’s schooling, work expertise, work location, particular job duties, certifications, and so on. As well as, Randstad provides a complete advantages bundle, together with well being, an incentive and recognition program, and 401K contribution (all advantages are primarily based on eligibility).

For sure assignments, Covid-19 vaccination and/or testing could also be required by Randstad’s consumer or relevant federal mandate, topic to accredited medical or spiritual lodging. Rigorously evaluation the job posting for particulars on vaccine/testing necessities or ask your Randstad consultant for extra data.

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